Victoria Edmond – The Business System Project

Victoria – Big Hearted Education

Victoria, the founder of Big Hearted Education, is a passionate educator with a mission to make learning inclusive and heart-centered for every child.

We first connected for a small backend setup to organize her growing education business, and that’s where our partnership began.

Over the past three years, we’ve worked together to manage her business backend from automations and workflows to digital organization while also creating ongoing graphic designs that reflect her brand’s warmth and compassion.

Together, we built systems and visuals designed not just to meet her immediate needs but to sustain her long-term vision of making education truly big-hearted.

The Goal


To create a seamless backend system and cohesive brand presence that supports Victoria’s long-term mission, making her education business more organized, automated, and visually consistent, so she can focus on what matters most: empowering teachers and nurturing young minds.

Projects We Worked For Big Hearted Education

The following are the projects we worked on together:

Dream, Lead Play

In-person Event Funnel

Summit 2025

Virtual Summit Funnel

From Helicopter to Hands-Off

3 days Masterclass Funnel

Essential Elements

Online Course Funnel

Summit 2024

Virtual Summit Funnel

The Big Hearted Society

Membership Funnel

The Results

Through our ongoing collaboration, Victoria now runs an organized and efficient education business with streamlined systems that save her hours each week.

Her visuals consistently reflect the warmth and inclusivity of her brand, while her automated backend allows her to focus more on teaching and expanding her programs.

The Big Hearted Education continues to grow steadily, supported by systems that make managing its mission-driven work effortless.

The Impact

With streamlined systems and cohesive visuals, Victoria now runs her education business with ease, focus, and more time to do what she loves: teaching and creating impact.

Let’s create a backend that runs your business smoothly while you focus on what you love most.

Want a system that attracts leads, fills your events, and builds your authority,?